Bridging the Gap: Connecting Users to Digital Contents

Bridging the Gap
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This book was published as a special issue of the Journal of Library Administration. Table of Contents 1. Editor s Bio Sul H. Lee is Peggy V. He is the editor of the Journal of Library Administration and serves regularly as consultant to library service providers, academic book vendors, publishers, and advises state and local governments on library affairs.

Share this Title. Recommend to Librarian. Shopping Cart Summary. Items Subtotal. View Cart. Offline Computer — Download Bookshelf software to your desktop so you can view your eBooks with or without Internet access. Today's brands should build their strategies around physical-digital fusion, viewing the two worlds as an inseparable union. When digital and physical are thought of and designed as inseparable layers, the experience for the consumer or the viewer is greatly enhanced, as the physical components work to define the spatial dimension, while the digital adds a layer of time. With creative director Neal Callow, we set out to create an experience that exemplifies the ideal union of physical and digital.

A first of its kind, it's a captivating experience that represents a new type of design thinking that is both time and experience centric, deepening and enriching the resulting impact for the consumer. When I studied architecture, I was heavily influenced by a landscape designer named Lawrence Halprin who captured this fusion well. Halprin created a system to add and design the layer of time into his landscape designs, thereby expanding the dimension of experience for the viewer.

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In bridging the gap between the physical and digital worlds, modern designers should finally expand their understanding of their own role to be that of a choreographer, as architecture is actually comprised of unfolding spaces in front of the moving eye—it has never really been a static form. Before the digital revolution, we had shadow and light as elements that would add a layer of time.

The roman architect Vitruvius even talked about virtuality in regard to the ethereal nature of these phenomenological layers.

The digital world, just like light and shadow, is another layer, as it adds the element of time and experience within our physical confines. In laying on digital assets or embedding them into the physical experience, the designer becomes the role for carrying out this choreographed layering. My background in film taught me to think in stories, showing me that we can shape atmospheres to support storylines.

Bridging the Gap: Connecting Users to Digital Contents by Sul H. Lee -

Film is a unique architectural world as it demands that we design spaces through the perspective of a moving camera. On a wide range of films, from Harry Potter to Willy Wonka to V for Vendetta, I was responsible for custom tailoring the sets for the moving camera. Today, working in brand experience, the challenges are remarkably similar. Strong brand experiences combine architecture, storyline and atmosphere into an engaging consumer journey. Lorrayne Porciuncula, an analyst on Broadband Policy at OECD in Paris, acknowledges the role of this cultural factor when it comes to increasing internet use.

Born in Brazil, she acknowledges that the country has a lot of local online-content. Some women who were exposed and harassed have been traumatised or even lost their lives because of it. And a discussion about this, especially on the political level, is only starting.

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This is fundamental. The argument gathers popu- larity in the Brazilian start-up scene: More women in sight relating to tech- nology would empower others. This could change the way technology looks and feels or even how it is distributed. By launching the orga- nization Codamos, Rocha started to promote women in technology. She advocates female speakers for tech-conferences and offers introduc- tory coding-workshops for women. And acti- vists find it difficult to find empower- ment for women through mobile con- nections, as Alice Freitas, founder of Brazil 9.

By offering a direct sales network she supports marginalized producers - almost exclusively women - with direct access to consumers. But do not necessarily reply to our messages because they can not type on the small keyboards. Or because they simply do not know how their phones work. Makerspace Olabi in Botafogo In bigger cities however, a few initia- tives support women in the product- ion of apps or educational pro- grammes.

Since the maker- space Olabi in the Botafogo district of Rio de Janeiro focuses on inclusion and diversity.

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Botafogo is a mid- dle-class neighbourhood and Olabi shares the unit with a vegan shoe store — unheard of in most parts of the country. Inside, desks and sitting opportunities are scattered in one large room, the atmosphere is relaxed, currently just a handful of people sit behind their screens.

Connecting Users to Digital Contents, 1st Edition

The amount of digital information that libraries need to manage effectively for the benefit of users is constantly increasing. This book discusses in detail how. - Buy Bridging the Gap: Connecting Users to Digital Contents book online at best prices in India on Read Bridging the Gap: Connecting.

On Friday evenings events attract 50 or more people, recently a study was presented to a full house, mapping the activity of black women in tech related projects all over the City. The team of Olabi mostly comprises women. Gabriela Agustini, founder of the social orga- nisation behind the makerspace, points out that little things really matter to improve the interaction of women with technology.

They have to ask for help to move it. I am a short and clumsy woman, so I try to facilitate things for people like me. Therefore they attack the framing of technology. Instead of focusing on the technolog- ical side, the workshop was framed as a session on interactive costume design for carnival.

The little twist lowered the barrier for women to join in. Gabriela Agustini kind of mixes a loud laughter with shrugging her shoulders. The result is a somewhat hapless motion.

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She looks out of the window. Outside suddenly a tropic thunderstorm erupts. Ethiopian women are some of the poorest in the world, speak less English and leave the house less often than their husbands In comparison to other countries, Ethiopia also lags far behind when it comes to information and com- munication technology ICT usage.

Bridging the Gap

Although the subject is firmly on the political agenda, with increasing investment in tech education, the number of people using ICT remains extremely low. According to the World Bank, in only twelve per cent of Ethi- opians used the internet, and only 43 per cent owned a mobile phone. In the capital city of Addis Ababa, a few start-ups are emerging, but three things are hindering any real optimism: lots of red tape for- eigners, for example, cannot found a company in Ethiopia , a lack of investment capital, and insufficient infrastructure. Ethiopia is one of the last countries in the world in which there is only one telecommunica- tions provider, with Ethio Telecom holding a monopoly.

We can assume that significantly less than twelve per cent of women have internet access and they ac- count for only per cent of SIM cards. There are many reasons for this, but three stand out. Firstly, 58 per cent of Ethio- pian women are illiterate, which fun- damentally restricts their potential to use ICT. Finally, Ethiopian women are less likely to speak English and leave the house less often than their hus- bands. Neither are good conditions for experimenting with ICT. Their friend had experienced severe pain which she ignored for a long 58 per cent of Ethiopian women are illiterate, which fundamentally restricts their potential to use ICT.

Ethiopia Everything worked out in the end, but Fassika and Tizzita noticed that the situation was common for women in their country — they only go to the doctor when they can hardly bear the pain any longer. This makes a signifi- cant con- tribu- tion to Ethiopia having one of the highest infant mortality rates in the world. From the beginning of pregnancy until a year after birth, mTena sends health information about hormonal changes and the characteristics of the various stages of pregnancy, as well as nutritional tips and immu- nisation recommendations for new- borns.

Bridging The Gap Between Consumers And Brands With The WOM Protocol

One SMS costs women one birr, which works out to around four cents. Now, they are explaining the benefits of mTena to women as well. Currently, Tizzita is administering user tests in a large healthcare cen- tre in Addis Ababa. When asked how they intend to soon reach many thousands of women with their service, they offer a straightforward response. She founded the online educational platform Tibeb. Worku produces the latter herself, and the articles are collected from other institutions. The site also reserves a prominent place for fashion. Worku pinpointed language as one of the major barriers for many women.

Many women speak one of the 83 local languages, but not Amharic or English. For this reason, more and more teaching material is being offered in local languages. Yared Ayele, one of the founders of the educational initi- ative Camara, explains that they brought 71, computers from Ireland to Ethio- pia in five years, thousands more in In response, they started a quick course in computing at the schools who received the hardware and also offered maintenance services.

Since then, five teachers have undergone two-week training courses with Camara.

Behind the Tech Solutions Helping to Bridge Africa’s Divide

Phones are per- ceived to threaten their reputation. We live in a digitized world where electronic communication has replaced the traditional physical format of communication. Nexmo connects 1, carriers in countries and territories. Because the private sector hardly invests in the digital inclusion of women in rural areas, it is up to civil society and public authorities to develop services for issues and solu- tions which af- fect them. Unlike their brothers, they do Since , a further 70, Indonesians have gained access to the internet daily — users now number some 50 million Indonesia Exclusive web offer for individuals on all book.

Meanwhile, Camara is now also creating content that is delivered to the schools along with the hardware, such as digitised local schoolbooks, or an offline ver- sion of Wikipedia. Although ICT classes are obligato- ry at secondary schools in Ethiopia, half of all students end their school- ing between the ages of 13 and According to Yared, cultural norms are a main reason why girls in par- ticular leave school early.

They have to help around the house and have no time for ICT. Furthermore, schoolchildren in Ethiopia are only taught in local languages until secondary school.

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One solution? The one which remains the most widespread is the radio. BBC Media Action has operated on the airwaves for many years, with programmes such as Jember and Biiftuu Jireenya that speak about subjects such as healthcare for mothers and children. The radio drama Filega is about HIV. When I met Jenner through mutual friends over dinner on the last day of my field research, I asked if that means that they talk about football in between other seg- ments.

Otherwise, we would fail to reach many women with our radio programme. My colleagues are travelling around sunny countries like Brazil and South Africa. I open my laptop. I have the feeling that every woman I know is online: friends and colleagues, my students, and of course, my daughters. Even my aunts, who are both over 70, send me messages via WhatsApp. So how can there possibly be a gender divide?